I started this blog to occasionally critique technical reporting in newspapers, which really is abysmal and almost always pushing an agenda. I thought, as I have some credentials and experience in things science-related, I could do my part to improve the general public's understanding of the usually complex technical issues that are being reported by total morons. However, in doing so, I have discovered that I have turned a blind eye to some critically important, no, Mortally Important issues that are not being addressed at all by the mainstream media and even the so-called blogosphere, which prides itself on being on top of everything, continues to ignore.
I am, of course, referring to the crisis of near galactic importance that has been brewing at Starbucks ("brewing" "Starbucks"...get it?). The coffee juggernaut has apparently changed its frappacinno recipe (OH! SWEET MOTHER OF GOD! NO! NO! NO!). I am indebted to Sheri Gilmour for bringing this to my attention, because although I am a regular Starbucks customer, I usually just go in, wade through the sea of small children, cranked up on sugar and caffeine, who are wilding in the store, stand in line behind a bunch of douches who are demanding a soy mocha-frappa-skinny-latte with whipped cream and an extra pump of some syrupy bullshit, and order - call me "old school" - coffee. Consequently, I was blissfully unaware to the mind-boggling crisis that is shaking the very roots of our way of life! A few minutes on MyStarbucksIdea.com will convince you of the enormity of the disaster in the making. Long time Starbucks customers have actually threatened to NOT BUY THE NEW FRAPPACINNO! Other customers are experiencing symptoms of stress. Still others have complained that their dear sweet children have pitched a booger and refused to drink the new frappacinno...and it goes without saying that grave concerns have been voiced over the impact that this new recipe will have on the environment.
Of course, predictably, there are those drawing parallels between this fiasco and the New Coke disaster of the 1980's and others pointing out that this is only a harbinger of the end of the world in 2012. There are even hints that the new recipe is the work of Dark Corporate Starbucks Overlords who have changed the recipe to advance their Evil Agenda. There does seem to be some disagreement as to what this agenda actually is, but rumors of increased profits, sterilization of the undesirable, and take-over by the Republican Party abound.
I don't know...I'm just a simple rustic living in the distant provinces. I go into a store and buy a whatever, taste it and think, "This tastes like crap."...I just walk down the street and buy something at Peet's that I might like better, but that's just me. But I also realize that my simple world view is sometimes too simple. It would seem that there are many people in this world convinced that Armageddon is here, life as we know it is ending, and unspeakable Evil is afoot. Out of respect for them, I am begging everyone who reads this to take action. Call, email, write your entire congressional delegation. Hearings must be held! Call, email, write your favored media outlets and demand to know why this is not being reported. Organize grass-roots efforts to protest this abomination! But most of all, contact Reynolds Aluminum and tell them to beef up production of aluminum foil...it would seem that a lot of Starbucks customers have lost their hats.